Hearts & Minds - Information for ChangeSM
Creative Ideas for
Here are some of the many ways you can use these ideas:
- Brainstorm the problems in your own community and develop practical
- Inspire and encourage yourself and your colleagues by the example of
others who effectively faced similar problems.
- Save time and energy with ideas that have already been tested and
- Connect to the growing network of concerned individuals and
organizations who recognize our problems and would rather work than weep.
Overcome "Recycling Burnout"
Many people are giving up on recycling. Reasons
why this is happening and what you can do about it include:
- There is not enough demand for recycled products:
Pay more attention to buying recycled goods.
- Not getting around to it: Use a simple system to
separate recyclables as they are trashed, and shop with the goal of bringing
disposables and other trash creators into your home.
- Some products advertised as recycled really are not:
Learn the facts, especially by asking manufacturers and retailers.
- Much trash is not recycled by employers and other
organizations: Ask them to start recycling.
- You receive unwanted direct mail:
Ask the Direct
Marketing Association to take you off its members' lists:
DMA Mail Preference Service
New York, NY 10163
- Only some plastics are typically recycled: Look for
recyclable codes #1 or #2 on the container; call your local recyclist to see what plastics
- The feeling that one person's efforts do not mean much:
Remember that, together, individuals make an army.
SOURCE:"Recycling Fatigue," 7/92 McCall's, 110
Fifth Ave., New York, NY 10011 (212) 463-1430.
Five Experts Propose Solutions to the
McCall's asked five experts what they
would do if they were named federal garbage czar. Here are effective ideas adaptable to
- Seattle's senior recycling planner Ray Hoffman: Charge people for
being wasteful. Seattle citizens pay for garbage pickup based on how much they recycle.
Recycled materials are picked up free. Other garbage costs $13.57 a month for the first
can; $9 for each additional.
1920s vanity/desk found on
the sidewalk in New York City. You can also make our environment better by
reusing things. Found by Jason, one of our volunteers.
- University of Cincinnati ecologist Riley Kinman: Recycle as much as
possible, burn some, and put the rest in landfills built to drain off the methane gas to
use as fuel.
- Environmental Action Foundation's Jeanne Wirka: Pass legislation to
ban useless packaging.
- Center for the Biology of Natural Systems Director Barry Commoner:
Use only products that can be recycled. A test program showed 84% of waste can be
recycled; the other 14% consists of materials that can be banned.
- Institute for Local Self Reliance co-founder Neil Sidman: Use garbage
recycling to create businesses in depressed areas. Use paper and metal scrap we now export
to replace raw material we now import.
Source: "Five Plans to Solve the Garbage Mess,"
8/90 McCall's, 110 Fifth Ave. 4th Floor, New York, NY 10011, 1-212-463-1478
Book Instructs Companies on Environmental
Keeping Your Company Green is a 92-page
book published by Rodale Press. It offers clear, straightforward advice on how companies
can be environmentally responsible and build a solid reputation for corporate
responsibility, which ultimately helps business.
The book is realistic in
its approach, avoiding the excesses of some environmentalists. It covers many scientific
developments affecting recycling. Subjects include office recycling, energy conservation,
"green" packaging and environmentally-responsible direct mall. There are many
examples from real companies, from giants like Procter & Gamble to smaller businesses
like Ben & Jerry's. The book closes with a directory of green products and services.
For a free copy, call Rodale Press: 1-215-967-5171, ext. 8345.
SOURCE: Rodale Press Inc., 33 East Minor St., Emmaus, PA 18098,
A Save-the-Environment Bestseller for $4.95
Fifty Simple Things You Can Do To Save The Earth is a soft-cover book published
by the Earthworks Group. This popular book is direct, brief and suggests things every
individual can do. Many organizations and companies buy copies in bulk for distribution.
Suggestions range from recycling junk mail to avoiding Styrofoam and ways to burn less
SOURCE: The Earthworks Group, Box 25, 1400 Shattuck Ave., Berkeley, CA
"Materials for the Arts" Program
Helps Nonprofit Organizations
"Materials for the Arts" is a
program in New York City that collects discarded items, cleans them up and donates them to
nonprofit arts groups. In one stroke they help both nonprofit organizations and New
York's garbage problem.
- an old radio used in a play that takes place in the '40s
- a derelict car becomes a prop in a children's performance
- discarded fabrics are used to teach quilting at a homeless shelter
Included among the
beneficiaries are schools for the handicapped. A videotape of the show explains how
similar programs can easily be set up in other cities.
SOURCE: Paragon Cable Manhattan, 5120 Broadway, New York, NY 10034,
| These are selections from a
booklet summarizing effective solutions for the Environment, one of 20 pamphlets in
the Community Action Network Solutions
Library. Each booklet has dozens of effective ideas.
Since 1985, CAN has been gathering information revealing what people are doing to solve
the problems that plague their communities.
Hearts and Minds and CAN
are two independent organizations that collaborate to help people help themselves and
others more effectively.
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photo © by Jason Zerdin at http://www.heartsandminds.org/nphelp/envideas.htm -
online June 4, 2003, latest text changes February 21, 2006
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